Adam,
Reporting can take many forms and this is largely dependant on the organisation's goals (ie. why they have implemented a wellness program).
In order to determine the success of a wellness program you need to be able to quantify things such as participation, health risk factors, change over the course of the program, etc.
When establishing a wellness program you need to set up measurable outcomes. For example, take a simple goal such as a company wanting to reduce sick days as a result of stress. We first need to determine how many are occurring, assess the stress of staff, assess related areas such as work hours, exercise levels, blood pressure, and other risk factors.
We want to take these measures at the start, during and the end of the program to determine the outcomes and then further fine tune the program based on the follow up findings.
As you said, these reports should not be a generic 'mail merge' but need to be customised for your organisations needs. Yes, this does make it more time consuming, but it also means it will be more effective.
In addition to this there is the 'report' for each individual participant of the program. This is very important in allowing each participant to assess their individual changes relevant to their own goals.
Ben
Ben Wisbey
Managing Director
FitSense Australia